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What a Book About Publishing Can Tell You About Marketing

What a Book About Publishing Can Tell You About Marketing

It's Not What You Think

Kate McKean
Aug 08, 2024
∙ Paid
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What a Book About Publishing Can Tell You About Marketing
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Hi friends,

Remember when we talked about Big Swiss a few weeks ago? Let’s do more Book Talks with Kate! I just finished THE EDITOR: How Publishing Legend Judith Jones Shaped Culture in America1 by Sara B. Franklin.

The Editor: How Publishing Legend Judith Jones Shaped Culture in America

Reader, this book was created in a lab specifically for me. Thank you Sara B. Franklin for writing a book about the wonderful Knopf editor Judith Jones who brought to the world John Updike, Anne Tyler, Julia Child, Marcella Hazan, and James Beard, and more. She published Sylvia Path’s The Colossus. In her first job at Doubleday, she pushed for the publication of The Diary of a Young Girl by Anne Frank, which she spotted in the slush pile. If you know me, you know I’m obsessed with books about publishing, especially historical ones, and Jones worked at Knopf from 1957 to 2011. Mid-century, behind-the-scenes publishing stuff? About how books got made and publishing changed and women in the workplace? Literal Kate catnip.

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